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Case Study: American Express Publishing
| Client: | American Express Publishing |
| Project: | Web Survey Engine |
| Overview: | In order to add an interactive element to their home page, American Express Publishing wanted to create an online survey system complete with a web based administration function for entering survey questions and scheduling the surveys. The survey is displayed on the Food and Wine home page. After choosing their answer and submitting, the user is taken to a real time graph of results. |
| Solution: | FoodAndWine.com is a Microsoft Active Server Page website utilizing an SQL Server backend. Brainloaf created a modular architecture, allowing a survey to be placed anywhere in the site. Administrators manage all surveys and results using a web based adminisration tool. |
| Talents Leveraged: | - Brainloaf consultants trained FoodAndWine.com's webmaster in the architecture and maintenance of the tool
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| Techniques Used: |
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| Tools Employed: | - MS SQL Server 7.0
- Macromedia Dreamweaver
- BBEdit 4.0
- Brainloaf DataSiphon
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Agency Service Topics
Our Clients
- American Express Publishing
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- Media.com
- Pedigree
- Pica9
- Ryan Partnership
- Squidoo/Seth Godin
- Technology Pathways
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